Your website is your most important digital strategy component. It is often your first point of interaction with your potential customers. In fact, 95% of your future customers will look you up online. Your website defines the look, feel and quality of your brand and its optimization is essential in the creation of your online marketing strategy. What does your website say about your business?
HERE ARE SOME OF MY SHOWCASE WEBSITES
Introducing an innovative product to a mature industry with ingrained stereotypes is not an easy task. As a bootstrapping startup, SISU faced big competitors with impressive industry experience and substantial marketing budgets.
We quickly realized that in order to be outstanding, we couldn’t simply focus on our great product, we had to also make sure that every customer who crossed paths with the SISU brand was completely delighted with the overall brand experience.
We had to make the right impression, and we did just that. To top it off, we just won the Big Commerce Design Awards for the best Sports & Recreation website.
A Shark Tank winner and a Kickstarter sensation, Shefit is more than just the manufacturer of the world's only custom adjustable sports bra. Shefit is on a mission to provide every woman the support and function she needs that feels and fits just right in any size, for any age or athletic level.
Shefit bras are only available through the online store at shefit.com and the website had to become the crown jewel of our brand and reflect the unique benefits of the product.
To complete this mission, we added video shorts at every step of customer exprience with the brand to educate, showcase and highlight every step of the buyer's journey.